SEO Web Design

  • Russian Traffic Spike On USA Websites

    Websites In The United States Are Seeing An Increase In Traffic From Russia

    Language Error From Russian Traffic

  • SEO Web Design Case Study: HTTP2 Website Performance Enhancements

    SEO Web Design Case Study For HTTP2 Performance Enhancements

    Geoffresh Inc HTTP2 Case Study

  • HTTP2 Website Performance Enhancements Result in 35% Performance Boost

    How Switching to HTTP2 Enhances Website Performance

  • Search Engine Optimization VS Web Design, What Matters More?

    Does Search Engine Optimization or Web Design matter more in building a website?

    Do you know the difference between Web Design and Search Engine Optimization? 

     SEO VS. Web Design, Which Matters More to Your Business Bottom Line

    Before we go in to that, we have to understand what each service is. Both of these services help each other, but at the same time it feels like they pull on each other in different directions. Sometimes, web design teams can feel stifled by SEO teams. Likewise SEO teams can feel like they are not being heard by web design teams.

  • Business Success: Unlocking A New Revenue Stream Online

    Defining Business Success Is Difficult These Days

    Since technology has distrupted all industries how profit is made has changed. How success is defined has changed too.

  • Why Link Building Strategies Are Bad - Geoffresh Inc.

    To use link building strategies or not to use them, that is the question?

    Link building

  • Mobile Rankings Boost - Mobile Sites Receive Boost in Search

    Mobile Friendly Websites are up for receiving a rankings boost from the search engines 

    Geoffresh SEO Mobile Friendly Website Design
    You got it! For those who have been diligent in their website maintenance and upgrades, your hard work will pay off again. Of course, you know what I'm talking about - Mobile Optimization!

    Time after time of talking to clients and getting their websites mobile optimized, they will now see the benefit not only in user experience, but also soon a boost in rankings.

  • The Keys to Happiness

     

    The Keys to Happiness - by Stephanie Pyrzynski 

    Originally featured and published on LinkedIn:


    My name is Stephanie Pyrzynski (née Jevtić), and I am 25 years old.

    I am Vice President of Geoffresh Inc. and I'm entering my final year at Loyola University's School of Communications Masters program in digital media and storytelling.

    This program is the first of its kind. I was actually with the first class to graduate from the program, however I have been self-financing my education and have only been able to be a part-time student. I came to communications, marketing, and public relations after I finished my undergraduate program. You could say that mine was a path filled with hesitation and fear. I started as an applied psychology major at the University of Illinois at Chicago. I finished with that major, as well as earning a minor in French. However, I graduated knowing that I had changed over the course of 4 years and my original plan of being the next influential psychologist had lost steam. What I did not know was where the key to my happiness had gone.

    When you're young (say 5 years old) it seems we all know what makes us happy and then somewhere in adolescence we lose the key to our vehicle, so-to-speak. I think the root cause is fear and believing that if we don't follow a safe route we could lose everything we've worked for. For the longest time I had this cautious mentality, but being cautious always left me feeling amiss despite outwardly having it all together. If you don't make mistakes you lose yourself and become someone you think you should be. Whatever you're trying to achieve or project will be most successful if it comes from a place that others can feel is authentic and genuine. What I've learned in this business, and in life so far is that the key to your happiness lies in what fuels you, which inevitably is what you love.

    I love my husband Geoff and I love being creative. When I decided to stop chickening out and be more than friends with him, it was after I figured myself out and worked in the real world for a while. I worked in healthcare with the public, and that position gave me something school could not, and that was self-knowledge. I learned more about myself outside of school. I think school is for those who know what their purpose is, so when I applied to Loyola it was with purpose and passion because I was ready to utilize school the right way. I never would've dreamed that I'd be able to apply my creativity and everything that I'm learning at school so quickly. Geoffresh Inc. gives me the creative outlet I was looking for, and I get to work with the love of my life.

    Geoffresh Inc. was originally my husband's dream. Geoffrey Pyrzynski (who I just married about 2 months ago on the Disney Fantasy Cruise Line) started Geoffresh in 2007, back at our alma mater, the University of Illinois at Chicago. He was the guy who would help neighbors, friends, and whoever needed help with technology problems. Eventually it became where he would be the person that would help your cousin with his website, edit video for your uncle, transfer old videos to digital copies for your mother, etc. His parents, professors, and mentors encouraged him to take his entrepreneurial vision seriously. And so he took Geoffresh from a side business to an internet corporation in 5 years. Today we are an internet marketing corporation that specializes in web development, video production, brand strategy, and social media.

    We have a fresh approach to marketing that is all about creating engaging and original content for people. Our clients are small businesses and large businesses. We believe in working with our clients directly, and no matter what their budget our mission is to develop something that they love and that appeals to the human experience. As I said, whatever your trying to achieve or project will be most successful if it comes from a place that others can feel is authentic and genuine. That's our key to staying fresh here at Geoffresh.

  • Geoffresh INC.

    Geoffresh Inc.

    On March 11 of this year, 2014, Geoffresh Productions became incorporated. 

    We are proud to reveal our brand's new logo.

    When Geoffresh Productions was founded in 2007, the public was more aware of online marketing but it was still secondary to the number one traditional platform for marketing and advertising: broadcast television. It's no surprise that this past year, online marketing and advertising has surpassed broadcast television for the first time.

  • Website speed optimizations

    Website Speed Optimizations: Page Caching VS Module Caching VS Compression in CMS


    One of the factors that make websites enjoyable to interact with is the speed of the site. Sites that have long load times tend to annoy visitors and lower search rankings. But how fast should a website be? Also, if the content is king, will visitors still stick around with longer load times if they have more interaction with a website?

  • Industry News

    Geoffresh Video Director and contributor, Stephanie Jevtic

    Geoffresh Inc. Industry News

    You may be an independent business owner, unsure of where to start with web and video marketing for your brand. Start by staying current with current industry news, trends and standards at Geoffresh.com.

    If you have an established business with a solid brand reputation, but you need a fresh perspective, then you've come to the right place to get ideas to optimize your brand.

    Industry News is a bi-weekly digest on the Geoffresh News Page where you will learn about what world leaders are doing in tech industries, such as social media, internet marketing, web design and development, and the most powerful brand tool: video marketing.

    Geoffresh is not just about helping you with creating powerful videos and designing attractive websites for you, it's also meant to give you the tools and knowledge to be able to be independent and a well informed business owner.

    After all, "The true sign of intelligence is not knowledge but imagination," said Albert Einstein.

    If you have the tools but don't know how to use them to their fullest capabilities, you will never reach your full potential. Stayig informed with Geoffresh Industry News, you will learn what you've missed and stay in the loop with what's yet to come.

    Stay tuned for our first article. Next week you'll hear from Geoff himself. He'll be talking about the technical side of things, the most important part to web video marketing.

  • Geoffresh Productions honored by HWD MediaShare

    Geoffresh Honored By HWD MediaShare

    Today we celebrate being honored by HWDMediaShare.co.uk. They have chosen us for site of the week! With this honor, they have written a blog post that details why they like our site as well as the integration of their video software. This was quite a surprise to us and we are very honored to be mentioned by this company. Read the full honorary story on their website.

     

  • Geoffrey Pyrzynski's Research Premier at UIC's Student Research Forum!

    Geoffrey Pyrzynski is Improving the Performance of the Joomla! CMS and the Web.

    Geoffrey Pyrzynski completed his research at UIC to help improve the performance of the Content Management System called Joomla. The research premiered at UIC's 2011 Student Research Forum from 1:00 to 3:00 PM on Tuesday, April 19th, 2011. The research was divided in two parts: what makes a well designed website and what makes a website perform well. Both of these sections are equally important to the website's performance. The design portion deals with human performance or interaction on the website while the other deals with speed and page load times of the site. The research was completed on geoffresh.com and was a combined effort from two colleges at the University of Illinois at Chicago (UIC). Geoffrey Pyrzynski from the College of Business Administration - Entrepreneurship and Mitchell D. Theys from the College of Engineering - Computer Science teamed up to explore what makes a Content Management System perform well on a shared server and to the human visitors. Below is the abstract for this research.

    The amount of information available on the Internet is expanding at an exponential rate. Often the difference between a frequently visited site and a one-time-visit site is whether the site is well designed and gives the impression of responsiveness. But what separates a site that people are comfortable visiting often from the rest of the web? What are the characteristics or factors that contribute to a website's performance? This research was conducted on geoffresh.com that utilizes the Joomla Content Management System (CMS) for the sites infrastructure. The research explores component, module, and plugin upgrades; XHTML and CSS Validation; page load times; page generation times; and attributes of a well designed website. After performing speed test trials, updating and validating code, and redesigning the website, the research has shown that it is possible to use a CMS on a shared server (a more affordable solution) and have it perform comparable to a private server (a more expensive solution).

    We have provided the research presentation poster for your viewing pleasure as well as a snapshot of the research. 

    We also invite you to read the research paper on "How to Improve the Performance of Content Management Systems and the Web." 

    To see the other student res

    Although this portion of the research has come to a close, Geoffrey will be continuing on to explore additional performance factors and design characteristics. One of the performance factors is a compression technique and a new home page design was just launched on geoffresh.com a few weeks ago that users are able to interact with and have a more enjoyable experience. This research will still continue and improve geoffresh.com and the web.

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