Scheele’s Green — A Lesson In Bad Brand Reputation
Do you ever wonder how colors like robin's egg blue get their names? Here's a color name that we bet not many of you have ever heard of, and it’s perfect for Halloween: Scheele's Green.
Talk about about arsenic and old lace. Deadly nightshade has not nothing on this shade of green.
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- Written by: Stephanie Pyrzynski
Read more: Green Branding: A Short History Of Scheele's Green
How Website Optimization Services Help You Stand Out Online
How is your online real estate doing?
Website optimization services answer that question and so many more. By analyzing your website, content, ads, web analytics setup, and all other digital assets, you can see clearly what’s holding you back, what your customers like on your site, and opportunities to stand out online.
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- Written by: Stephanie Pyrzynski
Read more: Stand Out Online with Website Optimization Services
Webmaster By Design
On this, what is considered International Web Mistresses Day, I want to share how I fell into the field, so maybe you'll know how to tell if it's meant for you too.
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- Written by: Stephanie Pyrzynski
Read more: Webmaster By Design — What It Means To Be A Webmistress
4 Digital Marketing Mistakes Too Embarrassing To Ignore
Sometimes the greatest lessons we can learn are those from others.
“Learn from the mistakes of others. You can't live long enough to make them all yourself.” — Eleanor Roosevelt
We're all human and make mistakes—things happen by accident all the time in every industry. However, mistakes that impact your potential earnings and reputation should try to be avoided. Especially if those mistakes have to do with essentials, like the following real life examples of digital marketing mistakes—made by brands and businesses both big and small.
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- Written by: Stephanie Pyrzynski
Read more: 4 Digital Marketing Mistakes Too Embarrassing To Ignore