Internet Marketing Consulting

  • Is Social Media A Waste of Money?

    Background

    This past summer we almost lost the love of our life, our puppy Sammie.

  • 10 Year Business Anniversary

    Are the words you live by also the words you work by? For us we always try our best to keep things fresh, both in the client work and non-client work we do at Geoffresh. Ten years down the road, that goal still holds true because we're nothing like we were back in 2007.

    Green sapling in hand

  • A Review of Highlights from this year's Discover Tinley Park Expo 

     

    2017 Discover Tinley Park Expo - Geoffresh
    Founders Geoffrey and Stephanie Pyrzynski are all smiles at the Tinley Park Convention Center.

    Saturday, April 8th was the annual Discover Tinley Park Expo, a trade show of sorts that gives local businesses and organizations an opportunity to reach people they might not always reach with traditional and digital promotion.

  • Brand Fatigue and Rebranding

    Brand fatigue can negatively impact marketing strategy, here are four tips for how to avoid it.

  • Stephanie Jevtic, Vice President of Geoffresh ProductionsA Letter From The Vice President Of Geoffresh Inc.

    Dear Readers,

    Today marks my 1 year anniversary with Geoffresh Inc. and I wanted to talk about what this company has meant to me and the story of how I joined the team.

  • Earlier this week Apple hired Burberry CEO Angela Ahrendts as Senior Vice President of Retail and Online stores.

    Why?

     

    Here's one theory posed by the New York Times, Brian X. Chen and Mark Scott, she "will help the company reassert its reputation as a global luxury brand."

    What we're seeing is two strategies going on. Apple is trying to toe the line between two markets, luxury and the mass market. First, we saw an attempt to earlier this fall to offer lower-cost versions of their i-Pad mini and iPhone 5. Whether that was a successful endevaour is up for discussion, but we can agree that Apple is looking to expand into the wider consumer market where it increasingly faces competition from manufacturers of more affordable alternatives to their products and services.

  • The ABC 7 Viewers Have Spoken for Loggerhead Tools!

     

    Just a few days before Christmas 2012, ABC 7 News did a follow up report on their Made in America Story. Consumers who were touched by this story went out and started buying more products that are made in America. The full ABC Christmas Special on Made in America premiered on Dec 21. 

  • You As Your Own Brand- Geoffresh Inc. Speaks at UIC's Alumni Mentorship Program


    What direction do you want to take yourself? That was the question I posed to the students at UIC's Alumni Mentorship Program. After that I asked, "What image do you want to display?" This allowed the students to think up many great questions and engage with me as I used our company's story about how we found our direction and brand.

    But why should you brand yourself?

  • Defining Business Success Is Difficult These Days

    Since technology has distrupted all industries how profit is made has changed. How success is defined has changed too.

  • Difficulties Of Decisions Of The Buyer

     

    Have you ever wondered how difficult it can be to make a choice? Not because of the subject of the choice, but because there are so many options out there! THE VARIETY! You get started on one option but then you find something better and then something more with something shiny comes along. 

  • Digital Audits for Your Business

    Digital audits have become a high-demand digital service over the past ten years. One of the reasons is because many times they can reveal holes in your current digital programs and efforts. 

    Although they are not impossible for a regular person to do, the biggest obstacles businesses face in auditing their current digital efforts (or the work of their agency or consultant's work) are:

     

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    Geoffresh Inc Edited video on ABC 7 Dateline

    On November 14th, 2012, a geoffresh edited video had appeared inside of dateline's news report. This video was the Loggerhead Tools Bionic Wrench commercial. Inside of this report, many mentions to the commerical are made as well as the competing product. Similarities were found between the commercials as well. The full story on the the Bionic wrench VS Searscan be found on the New York Times website. We also have the Loggerhead tools Bionic Wrench Spanish and the Loggerhead Tools Bionic Wrench French language Video translations

     

  • Geoffresh Inc.

    On March 11 of this year, 2014, Geoffresh Productions became incorporated. 

    We are proud to reveal our brand's new logo.

    When Geoffresh Productions was founded in 2007, the public was more aware of online marketing but it was still secondary to the number one traditional platform for marketing and advertising: broadcast television. It's no surprise that this past year, online marketing and advertising has surpassed broadcast television for the first time.

  • Geoffrey Pyrzynski and Stephanie Pyrzynski from Geoffresh Inc. Internet Marketing are on TV! 

    We are so excited by this opportunity to talk about how we can help Tinley Park and the surrounding area! Watch as we discuss our plans for the future of Geoffresh Inc. as well as more information as we are interviewed. Share the link to this page if you know of someone who you think would be interested and is looking to refresh their online strategies.

    Hosted by Maureen Cipolla, the Tinley Park Chamber Spotlight features interviews with local businesses and organizations every month. You can catch the 30-minute program daily at 2:30 a.m., 8:30 a.m., 2:30 p.m. and 8:30 p.m on Comcast Channel 4 and U-Verse Channel 99. 

     

    Geoffresh Interview on Tinley Park Public Television
    Geoffresh Interview on Tinley Park Public Television, March 2017

    Let our SEO Web Design Company help your business get known.  

    Contact us today to get started on your SEO Website.

     

  • 2017 Tinley Park Holiday Parade of Lights

    December 3rd, 2017 the twentieth Annual Tinley Park Holiday Parade of Lights took place. The culmination of a weekend full of holiday events in historic downtown Tinley Park.

  • Apple's Great Expectations: What happened to showing us what we never could have imagined?Apple iPhone 6 Concerns 

    I must say that I was really excited about this year's Apple Announcement. Like many of us, I've come to expect the exceptional from Apple because they've surpassed expectations for over a decade. Why did this year's event have so much anticipation?

  • How Marketing Works With Press Coverage To Boost Traffic To A Website

    In this article I want to show, using a personal example, how the right press can help your website reach more people by using principles from PR and digital marketing.

  • Educate your employees about social media instead of policing them. 

  •  Losing Time in Promoting Your Business

    When it comes to being productive in business, we first look at time don't we? 

    The most precious thing we have is time, and we don't like to waste it. 

  • Geoffresh Video Director and contributor, Stephanie Jevtic

    Geoffresh Inc. Industry News

    You may be an independent business owner, unsure of where to start with web and video marketing for your brand. Start by staying current with current industry news, trends and standards at Geoffresh.com.

    If you have an established business with a solid brand reputation, but you need a fresh perspective, then you've come to the right place to get ideas to optimize your brand.

    Industry News is a bi-weekly digest on the Geoffresh News Page where you will learn about what world leaders are doing in tech industries, such as social media, internet marketing, web design and development, and the most powerful brand tool: video marketing.

    Geoffresh is not just about helping you with creating powerful videos and designing attractive websites for you, it's also meant to give you the tools and knowledge to be able to be independent and a well informed business owner.

    After all, "The true sign of intelligence is not knowledge but imagination," said Albert Einstein.

    If you have the tools but don't know how to use them to their fullest capabilities, you will never reach your full potential. Stayig informed with Geoffresh Industry News, you will learn what you've missed and stay in the loop with what's yet to come.

    Stay tuned for our first article. Next week you'll hear from Geoff himself. He'll be talking about the technical side of things, the most important part to web video marketing.

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