Social media helps your business form new connections with potential customers you never thought you could reach.

Social media has become a huge part of how people connect with each other and brands!

Details: Written by: Stephanie Pyrzynski; Published: March 05, 2016

How Switching to HTTP2 Enhances Website Performance

Details: Written by: Geoffrey Pyrzynski; Published: February 07, 2016

Is it always appropriate to engage in memorializing a dead celebrity as a brand or business entity?

When it comes to engaging in popular topics as a brand or business entity, you must tread carefully.

The death of a well-known person or celebrity death doesn't usually relate to a product or service, unless the deceased person was a spokesperson or in some way involved in your brand or business at one time. Or perhaps your business is about dead celebrities. Either way, it is unlikely that it will do much of anything for you except bring you some more exposure and engagement on social media for that short period of time when the death of the celebrity is fresh in the public's mind.

Details: Written by: Stephanie Pyrzynski; Published: January 18, 2016

The Year of Embracing the Chaos in Marketing and Business

2016 may be the year that marketing and business sectors figure out how to navigate the chaos of an ever advancing digital world.

Details: Written by: Stephanie Pyrzynski; Published: January 06, 2016